Jim Heimann, a native of Los Angeles is a graphic designer, illustrator, educator and author. A baby sells Marlboro cigarettes! Also included are chapters on movies, food, and travel. While clothing and furniture styles look strangely contemporary-a testament to our current obsession with vintage-some things have definitely changed. Editor Jim Heimann, in his essay "From Poodles to Presley, Americans Enter the Atomic Age," explains: "Car designers came up with exaggerated tail fins for automobiles to express this new accelerated speed." Modernist home interiors look slick and shiny with their molded plastic furniture and linoleum floors. Shiny, big, beautiful cars abound, styled to keep up with the space age. The nuclear age left its mark all over the advertisements, with a spotlight on planes, rockets, and even mushroom clouds. The start of the cold war spurred a buying frenzy and a craze for new technology that required ad campaigns to match. Second in a series of books featuring advertising by era, All-American Ads of the 50s offers page after page of products that made up the happy-days decade.
0 Comments
Leave a Reply. |